Publisher Context Integration Resources

Below is information pertaining to how publishers can integrate with the IRIS.TV Contextual Video Marketplace

There are four steps to enable publishers to integrate 

  1. Provide IRIS.TV with a content feed from your CMS
  2. Retrieve contextual data from IRIS.TV
  3. Activating contextual data with your SSP
  4. Setting up reporting and tracking of the contextual segments through your ad server

For clients using IRIS.TV’s Personalization and Programming offering you can also utilize the following integration methods:

  1. Clients using the Custom IRIS.TV Adaptive Plugin or on-page ad serving
  2. Clients using IMA for in-player ad serving
    1. Brightcove
    2. JW Player