- Knowledge Base and Documentation
- IRIS-enabled™ Contextual Data: Publishers
- Passing Contextual Data to your Ad Server
Freewheel: Passing Contextual Data
This page details an example of how Freewheel can be used to pass contextual data.
In Freewheel, publishers the "iris_context" and "iris_id" KVP in the ad tag.
This is how iris_context should be passed through the Freewheel ad tag:
&iris_context=ic_4146983,ic_3809148
This is how the iris_id should be passed in through the Freewheel ad tag:
iris_id=iris_df09a302a3759de0