Amazon CxM Contextual Data Integration

The following explains how to add IRIS.TV data via the Amazon Connections Marketplace.

IRIS.TV and Amazon have a direct integration enabling publishers utilizing the Amazon to retrieve IRIS.TV data. See the following for more information.

There are 3 steps to add IRIS.TV data via Amazon CxM:

  1. Provide your video meta-data to IRIS.TV from your CMS - see here for more information  on methods to pass video meta-data to IRIS.TV.

  2. Pass your video ID (GUID-Global Unique Identifier) from your CMS to Amazon in all Endpoint Requests via the "content_id".  Ensure this is the same GUID you provide to IRIS.TV.

  3. Notify your Amazon and IRIS.TV Account managers they you wish to activate the integration in your account.

Once the above steps have been completed the Amazon and IRIS.TV teams will activate the product capability for you.